So far this is the best cheapest watch I can find. Being a contractor it gets alot of abuse. All the important things you need are easy to see.For under 20 bux these last me me around 6 months. The thing that breaks on all these watches is the band.The watch is fine if you want a cheap watch that has a cool, different, look. Setting the time, and setting the countdown timer is tough. You can only change the time in one direction. So setting the countdown timer was a deal breaker for me. I need to be able to change it quickly for race starts.Returning the watch required me to purchase a $5 shipping box, which was annoying. Not happy about that part.Our son absolutely LOVES this watch, and we were very impressed with it as well! I thought, from looking at the picture, the LED backlight was blue, but it's not ... it's blue, green, orange, red, purple, and can also be set to cycle through all the colors! It's SO cool! The LED lighting is every bit as bright as what's shown in each of the Fanmis S-Shock pictures - so you can see the various colors. It also has a timer, a stopwatch, an alarm, a calendar, and a compass - what's not to love?!I first ordered one for our son who's going off to college because I wanted him to be on time for classes - thus the alarm. He rides his bike a lot - this the LED backlight - which is more amazing than any watch I've ever seen!Anyway, once I ordered the watch for our older son, our younger son saw the picture, and expressed an interest - well he's the one who got this watch, and he just loves it! He had it set up in no time flat without any help - he's in middle school - so he's capable of reading the instructions as well as I, and probably more capable than I at setting the watch up. He said it was easy.Our older son hasn't gotten back to me on how he likes his watch, but once he does, I'll review that one as well.I highly recommend this watch to anyone who needs a great backlight, an alarm, a timer, stopwatch, and a calendar. I'm thinking of looking at the Fanmis Women's watches for myself because this one was so cool!Rugged and has good featuresMy son absolutely loves his watch. He uses it mostly to time his runs (he is in cross country). He loves the colors and brightness. The compass is not real. It has lights that blink and move, but it does not work as a compass. It is not distracting or detracting, but is not useful either. The watch is huge! It is seriously 2" in diameter. Literally 2". So you may want to take a ruler to your wrist and measure 2" and see if you really want a watch that big. If you wear dress shirts, probably not a good idea to get this watch. But if you wear a lot of short-sleeved shirts or loose shirts go for it. The backlight works really well and is nice and bright. The instructions are not the best, but once you toy around with the watch it is easy to figure out.I bought this for hunting season and so far working like it should and have had no mess ups or anythingLove this watch.Husband loved this watch so much that I have to buy him another because he lost it. ? awesome watch and definitely got our money’s worth!!